In today's society, we live an hidden paradox. On one side, people are led to an increasing isolation and on the other end, they are obliged to be well integrated in groups (as a result of their work or leisure) and to be motivated. This is, at the least, an herculean task!
If the individual is simply left at his own will, many times, his behavior doesn't correspond to what was expected from him, to his capacities and abilities, to his potential… And why this happens?
Simply, because the individual doesn't have motivation! And individuals without motivation, simply cant make a motivated group and generate great results!
motivation can be defined as the internal and/or external strength, that enhances or reduces the persecution of defined goals.



